Bolivia Tourism Campaign
Bolivia is a landlocked third world country in South America with excitement and culture galore. Rich in history and tradition, it is the perfect inexpensive destination for the ultimate adventure seeker.
(AD- Santiago Perez Doce and Sofia Arabena)
OOH billboards will also be placed inside of airports and along the ramp when boarding flights.
To bring awareness to all that Bolivia has to offer, digital interactive kiosk with travel guides will be placed at airports. If you wish to explore a certain location in depth, simply place your phone over the image. A window will automatically pop up where you can take a virtual tour, discover hidden areas, and read interesting stories.
“Bolivia Feeds You The Culture You Crave”
REI is a popular sporting and outdoor store. We will feature Bolivia as an attraction as it has a plethora of terrains that call for harrowing exploration and adventure.